Mobile health apps are a booming market targeted at both patients and health professionals. Medicines-related apps help patients track their prescriptions and remember to take their pills. They also provide drug information to help clinicians prescribe and administer medications. However these apps also pose unprecedented risk to consumers’ privacy given their ability to collect user […]
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Five out of five? Study reveals psychological influences in online reviews
A new study reveals how psychological factors affect the ratings people provide and how they describe their experiences when posting online reviews. Researchers at the University of East Anglia (UEA) found the length of time between product or service consumption and posting affects the review given. For example, the sooner customers post a review the […]
Smartphone, M.D: New app enables a smartphone to identify bacteria in just one hour
In a potential game changer for the health care industry, a new cell phone app and lab kit now allow a smartphone to identify bacteria from patients anywhere in the world. With the new app, doctors will be able to diagnose diseases and prescribe the appropriate antibiotic within a one-hour office visit, meaning faster recovery […]